An Introduction To Data Storytelling

Data is everywhere, but it’s what we do with data, what insights we tap into that make it so valuable.

What's it all about?

Data storytelling is about communicating your insights effectively. Humans are evolutionarily hard-wired for narrative, and data stories evoke empathy for what the numbers represent.

If you’re diving into data storytelling, there are certain elements that will ensure it succeeds. Attend this introductory workshop to find out how data storytelling can benefit your business and how to get started.

You will learn:

  • An introduction to data storytelling
  • How to find a story amongst the data noise
  • How to write your data story: crafting an effective narrative
  • An example of brand data storytelling
  • An introduction to data visualisation
  • How to tell your data story: designing an effective data visualisation


Workshop ticket prices have been discounted for Techweek Waikato.

You should be present for the whole duration of this event.

Waikato Innovation Park, Conference room, 9 Melody Ln, Hamilton East, Hamilton 3216, Waikato

Thursday 23 May
9:00am - 11:30am

Paid event
Remove Save event Book tickets

This event uses an external ticketing provider. You will be redirected to their ticketing system once you click to book.

Email Organiser


Speech bubble icon

Kat Greenbrook

Founder and Facilitator

Kat has a background in analytical modelling but after a shift in vocation, focuses on the challenge of data communication. Retraining in digital design, Kat uses visualisation as a tool to help businesses tell their data stories.

Brought to you by
Rogue Penguin logo
  • Information and communications technology
  • Workshop/Lab
  • Creative
  • Data
  • Storytelling
Back to all events
Top →